OUR MISSION

DO IT FAT  was created as a brand that inspires you to go for "it."  

 

Often enough we think "If I just had ___ I can accomplish my goal." We can fill in the blank with...more money, more time, better circumstances or just more than what we have, thinking that we need this in order to go after the things we truly aspire to do. DO IT FAT was created so that you feel empowered and KNOW you can do "it"...whatever it may be using what you already have. We believe that everyone was created with a purpose and sometimes that purpose seems impossible to accomplish without the right resources. We want you to know that you are the source and you have everything you need to go after what you desire. 

 

The design of our logo was created with "FAT" underlined so that it can be an interchangeable word. FAT is meant to represent what you need it to be. Body positivity and word positivity is our goal. FAT is for everyone of all shapes and sizes. 

 

You don't need more things. You just need to do it. 

 

DO IT FAT.